Australia’s generations and housing demographics in 5 charts

Well, I was a bit peeved when the ABS told me a few weeks ago that I was a Baby Boomer instead of belonging to Gen X.

True, being born in 1965, makes me on the cusp of the two demographic segments, but a Gen Xer I am.

I relate to their general traits and am influenced by their stimuli.

Besides – other than kids and teenagers - who likes to be told that they are older than they feel!

Based on this data, millennials are now the largest generational segment in Australia with a 23% market share.

Baby Boomers and Gen X hold 20% each.

Millennials grew the most over the last five years, increasing by 110,000 people per annum between 2016 and 2021.

The size of the Baby Boomer generation declined by 1% between the last two census periods.

As for generational influences, table 4 shows outlines the major influences on a selection of generations.

This is important when promoting goods and services, including real estate, to your target generation audience.

Finally, table 5, outlines some key housing demographics by generation cohort.

About Michael Matusik Michael is director of independent property advisory Matusik Property Insights. He is independent, perceptive and to the point; has helped over 550 new residential developments come to fruition and writes his insightful Matusik Missive