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Michael Matusik Bright
By Michael Matusik
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You can’t shrink your way to prosperity

Let’s get into it from the get go.

“If we can’t house them, stop them.”

Sounds neat. Sounds logical. It’s also wrong.

The latest numbers show Australia’s population grew by 423,600 over the year to September 2025.

Of that, about 311,000 came from net overseas migration. Just some 112,600 came from natural increase.

And the fertility rate? Just 1.52. That’s not a dip. That’s a structural shift.

It needs to be well over 2.1 to replace the cats already living here and it hasn’t been that high for yonks.

Even Costello’s baby bonus didn’t shift the bar enough.

And nothing in our future suggests that changes anytime soon.

So let’s not kid ourselves. Pun intended!

Without migration, we don’t grow. And in time, we go backwards.

The post-Covid surge has now washed through

Population growth has settled back into the low-400,000 range.

Migration has eased too, being now just north of 300,000 a year. But still doing the heavy lifting though.

Roughly three in every four new Australians are arriving from overseas.

And they’re not retirees. They’re younger. Working age. Tax paying. Spending.

Exactly what an ageing country needs. Because the other side of the ledger isn’t helping. Births are going nowhere. Deaths are rising. The natural increase is thinning out.

That gap gets filled one way. Overseas migration.

Australia Population Growth Summary

Annual Population Growth Plus Components

We need more bums on seats

We keep talking about demand like it’s optional. It isn’t.

An economy grows three ways: more people, better productivity, or more debt.

We’ve maxed out the third one. Yet the federal and state governments keep dishing out more dough like it grows in trees.

The latest gambit is the three month reduction in fuel excise, saving most of us about $20 when will fill up the tank, yet costing the tax payer an estimated $2.55 billion by the 30th June this year.

How much is a billion?

If you were paid $1 for every step you took, to earn a billion Australian dollars, you have to walk around the centre of the earth some 31 times.

Now, if you were a really fit bugger and walked eight hours non-stop, every weekday, it would take you some 60-odd years to walk that distance.

But that is somewhat silly, so let’s look at something more reasonable.

The most quoted walking target is 10,000 steps per day. So, that’s 70,000 steps per week, or 3.64 million steps per annum.

If you keep this up every week, it would take about 274 years or – if you were lucky enough to live to the average age of an Aussie (currently 82 years) – almost three and a half lifetimes to walk far enough to earn $1A billion.

So it is a bloody lot and our government’s keep dishing it out like candy. Which is the whole point.

sugar hit now, tooth decay - no, root canal - later. And not just for you but your kids, grandkids and probably their kids too.

Now back to the other economic drivers

The second driver - productivity - is still struggling that best. And that’s me being very optimistic!

Which leaves the first. People. More specifically, younger people.

Because here’s the rub - 43% of Australians are already over 45. And climbing.

Meanwhile, the bulk of new arrivals - some 83% - sit in that 15 to 44 sweet spot.

They work. They pay tax. They form households. They underpin demand. They help keep the whole thing moving.

And given that 80% of our jobs are in services - and most of these services are oriented to a domestic audience - we either change the way we do business or continue to grow our market.

Fertility Rate Vs Population Growth

And now the housing angle

Yes, more people means more housing demand.

Yet we struggle to build efficiently, especially when costs are high and rising plus builders hands are shackled. We especially can’t deliver affordable product at scale.

We’re still battling construction costs, labour shortages, feasibility gaps, and a planning system that often gets in the way more than it helps.

Turning off migration doesn’t fix any of that.

It just means:

  • fewer workers to build homes
  • fewer buyers to support projects
  • less economic activity
  • and ultimately, less capacity to solve the problem

You don’t fix a supply issue by shrinking demand. You just make our economy smaller and weaker.

Bigger than most think

The Housing Industry Association says the residential building industry contributed more than $140 billion in the 12 months to September 2025, equal to about 5.5% of Australia’s GDP. That is not just bricks, timber and tradies.

It also reflects the broader chain around new housing delivery - design, approvals, sales, marketing and professional services.

Then there are renovations.

The official ABS “alterations and additions” figures put approved renovation work at only about $15 billion a year, but that clearly misses a lot of smaller home improvement activity that never touches a planning system.

It is estimated that about half of Australian homeowners renovated their home last year, with a median spend of $35,000.

Using roughly 10.6 million households, a 67% home ownership rate, and that current renovation rate and median spend, the implied renovation market is closer to $120 billion a year.

Put the two together and housing construction plus renovation activity lands at around $260 billion annually - or close to 10% of the Australian economy.

Housing is not some side issue. It is one of the country’s biggest economic engines.

So what do we do?

We must be smarter. We need to target migration better. Skills, not just numbers.

We align population growth with housing delivery, not pretend one can operate without the other. We build what people can actually afford.

Smaller homes. Better use of land. Faster decisions. Both public and private delivery.

And we lift productivity because right now, it’s not pulling its weight.

Bottom line

Australia is now a low-fertility, ageing nation. Migration isn’t the problem. It’s the mechanism keeping the whole thing from stalling.

The real issue?

We’re not building enough homes. And more importantly we’re not building the right ones. We need more rental digs. We need homes that key workers can afford.

Blame migration if you like. But it won’t fix a thing.

Michael Matusik Bright
About Michael Matusik Michael is director of independent property advisory Matusik Property Insights. He is independent, perceptive and to the point; has helped over 550 new residential developments come to fruition and writes his insightful Matusik Missive
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