The caterpillar and the butterfly

One of my children’s favourite stories was the Very Hungry Caterpillar.

No matter how many times they heard the ending; there were always gasps of amazement when the caterpillar changed into a beautiful butterfly.

What seemed like a miracle to them is actually a normal part of the life cycle of many insects, but it took me a long time to realise that this is also how the property market often behaves.

Many suburbs and towns are like very hungry caterpillars, devouring their way through investor funds, eating up cash flow, leaving behind a trail of falling prices and yields.

We call these buyer markets, where vendors are competing against each other and purchasers are scarce.houses suburb

But like the butterfly triumphantly emerging from its cocoon, a buyer suburb can sometimes turn into a thing of beauty with booming prices and soaring rental yields.

Of all the 15,000 suburbs and towns in Australia there are only a few hundred buyer suburbs and only a handful of them have excellent growth potential over the next few years.

These hidden gems may appear to be changeless like a caterpillar’s cocoon, but hidden from view, their housing market dynamics are about to generate steadily rising numbers of buyers and reducing stocks of properties for sale.

As they trend upwards, prices will start rising and they can become boom markets within a few years.

How do you find them?

Look for changing dynamics in regional areas.

One of the most obvious changes at present is coming from increased overseas tourism.

According to the Bureau of Tourism Research, tourists generate up to three times their number in new accommodation, dining, guiding, transport, entertainment and other tourist related jobs.

Plus, tourism also has a flow-on effect which engages whole communities in construction, retail and supply chain industries.

The number of Chinese tourists is rapidly rising and estimated to climb to 1.5 million arrivals annually within five years.

So it’s just a matter of determining where they will visit, what effect this will have on local economies and then estimating the benefits to local housing markets.

Most Chinese tourists live and work in huge densely populated and highly urbanised cities such as Shanghai, Beijing and Guangzhou and when they holiday in Australia seek unspoilt natural environments and unique flora and fauna.

They find these attractions in tropical north Queensland, Kangaroo Island, the Great Southern region of Western Australia and in Tasmania’s wilderness areas.

Many of these locations have local economies and housing markets which have yet to recover from the GFC induced end to their European, American and Japanese tourist booms and since then have proven to be very hungry caterpillars for investors.

Many of these locations are recovering with the arrival of the Chinese tourist boom, but their housing markets have yet to respond.

The reason is that growth in such holiday and resort housing markets doesn’t start with a rise in buyer demand, but with growth in rental demand.

This is because many tourism industry workers are students and back packers on working holidays themselves.

They enjoy flexible working hours and the generally lower skill requirements required in tourist jobs, combined with the local attractions of the area.

That’s the reason why long neglected tourist areas can still be experiencing housing price falls even though rental vacancies and listings are dwindling as the local tourist market recovers.

Astute investors know that when rental vacancies disappear in such areas and property managers are creating waiting lists for tenants that the housing market is about to emerge from its cocoon.

As rental yields rise, more investors take notice, competing with each other to secure properties and a new housing boom commences just like a butterfly triumphantly taking flight.

Want more of this type of information?

John Lindeman


John Lindeman is a researcher and educator for the 7steps2success on-line property education program. For more information, visit

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