So, What Price Should I Offer?

We all want to buy our house or our next investment property at the lowest price possible, or at least get good value for our money.

You now know that the asking price quoted by the selling agent will usually be more than the owner is willing to take for their home.

It’s just part of the real estate game – they expect to come down in price as part of the negotiation process.

So how much do you offer?

Where do you start this negotiating game? deal property busing

If you ask the selling agent what price you should offer, you’re asking the wrong person.

Remember, the agent is paid by the seller to represent them and to get the best price possible.

Despite this we would still ask them what they would consider was a ‘fair offer’ and then ask them to justify it with a list of comparable sales.

You are probably thinking that the agent just wants to make a sale, and in most cases you are right.

In reality the agent doesn’t get paid unless a sale is made, so obviously he is keen to sell you the house.

I’ve noticed many agents prefer an easy negotiation, knowing that sellers get offended when they receive low offers on their homes.

This means they will probably recommend you make an offer close to the asking price.


So unless you use a buyer’s agent to help you negotiate, you are really going to have to rely on your own research to work out what the property is worth.

By the time you end up at the negotiation table, you should have a fair idea of the market price for homes you look at because you’ve done your research, looked at many homes and gotten a pretty good idea of what similar homes in the area have sold for.

Remember, it’s the sale price, not the asking price that you need to focus on when you’re doing your pre-negotiation homework. 


In most markets (other than during boom times), houses sell for less than their asking price.

There is no standard discount, but as everyone knows there will be some ‘argy bargy’ about the price as agents tend to ‘list the property for sale’ at an asking price usually about 5-10% more than the vendor will accept to sell their home.

So the asking price is just a starting point for the negotiations.

If you pay what the seller is asking you could be wasting money.

The trick is to know how much less the seller will accept.

Sometimes it’s only a few thousand dollars.

Frequently it’s about 10% or more, but in a seller’s market – a hot market, where there are many buyers making offers – vendors may not be willing drop the asking price at all.

Another way to determine the market value of the home is to have a valuation done. loan value ratio percent property bank lend money

Your lender will usually organise a valuation as part of the loan process, but this will occur after the deal has been done.

Some buyers choose to have a valuation done prior to making an offer or make their offer subject to a satisfactory valuation.

Not many sellers accept this type of condition and it’s possible you will lose out to somebody else who will buy the property without this type of condition.

The trouble with engaging a valuer is that it usually takes three to four days or even up to week before you get their report, and it may cost you $350 to $450.

If you have the time and want a professionally acquired figure, then a valuer may be the way to go.

The valuation report may even provide you with ammunition to use in the negotiation process.home loan

While your lender will require valuation on the property as part of your finance application, not all valuers are approved by certain lenders.

Each lender only works with a small group of valuers (called their valuation panel.)

This means that if you pay for a valuation for your purposes, it may not be accepted by your lender.

And remember that if you ultimately don’t buy the property, you will still have to pay for the valuation.

Make it clear to the agent why you are offering a particular price.

For instance you might say something like, “From our research into values for comparable homes, we believe this property is worth X and would like to offer this amount to the vendor.”

This lets them know that you’re no fool and they will be less inclined to try to talk you into making a higher offer.

5 questions to ask the agent before you make your offer:

1. How did the vendor come to the asking price for their home?

Was it from the agent’s suggestion or because that’s how much they need to buy their next dream home?gold key house price cost property rent lease buy sell home

Some sellers are unrealistic and unlikely to come down from their asking price if they have to get a certain amount for a particular reason.

2. Have their been any other offers made?

This lets you know if you have any competition and how serious the vendor is about selling their home for a reasonable price.

3. How long has the home been on the market?

If it’s just been put up for sale, the seller may not be anxious to accept the first offer.

If the home has been on the market for several months it’s more likely the seller would be ready to accept your offer.

4. Why is the vendor selling?

Are they going through a divorce? questionmark house

Do they have to move interstate urgently?

Have they already bought another home that would put them under pressure to sell their current home?

This will let you know how motivated the seller is.

5. Has the asking price been reduced during the time the property has been on the market?

This will tell you whether the seller is really keen to offload their home and also let you know that you might have a motivated seller on your hands and perhaps greater bargaining power.

Why not get an agent on your side?

If you’re looking for independent advice about how much a property is worth – be it your next home or an investment property –  no one can help you quite like the independent property investment strategists at Metropole21138688 - 3d people - man, person and question mark. confusion

Remember the multi award winning team of property investment strategists at Metropole have no properties to sell, so their advice is unbiased.

It’s a nice feeling having a professional on your side representing you and not the vendor.

Whether you are a beginner or a seasoned property investor, we would love to help you formulate an investment strategy or do a review of your existing portfolio, and help you take your property investment to the next level.
Please click here to organise a time for a chat. Or call us on 1300 20 30 30.

When you attend our offices in Melbourne, Sydney or Brisbane you will receive a free copy of my latest 2 x DVD program Building Wealth through Property Investment in the new Economy valued at $49.



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George is a Director of Metropole Property Strategists in Sydney. He shares his 27 years of experience in the property industry as a licensed estate agent and active property investor to help create wealth for his clients.

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