Spring Selling Season: Make Your Property Stand Out From the Crowd

The arrival of spring signals the beginning of renewal and growth.

It is also the start of the busiest time in the property market, where buyers and sellers are out in force.

This is especially the case for the period between the September and Christmas, when the property market hits its peak.

As more properties come on the market, competition increases as buyers have more choice and can be more selective in what they will and won’t buy.

So, to help you achieve a successful spring sale, here are my top 5 tips to help your property stand out from the crowd…

1. Focus on street appeal

Property Update

First impressions mean a lot in the property market, especially the view from the street.

Curb appeal can make or break a property – if there isn’t any, it can stop potential buyers from even walking through the front gate.

This is why your home has to be inviting and reflect a place that is well loved and looks in a near new condition.

Make sure the front fence and gate is in good repair, the front garden is neat, tidy and free of clutter, and the front of the house is clean and in a good state of repair – apply a lick of paint if need be.

Tip: Don’t forget to move garbage bins out of sight and to clean out your gutters.

2. Be up to date with maintenance work

Make sure all the little repair jobs have been taken care of.

Obvious maintenance work needs to be a priority so buyers focus on the positives, not the negatives.

Things like cracked tiles, leaking taps, windows that don’t open and close properly, and blinds that don’t work are examples of defects that are usually easy and cheap to fix.

Tip: Conduct a thorough inspection of your property and make a list of all the things that need doing.

Make sure you’ve made all the repairs before your first opening.

3. Showcase outdoor areas

backyard courtyard chair yard appeal house property deck sell sale buy entertainOutdoor areas can be a big differentiating factor.

Most Australians love outdoor living, so no matter how small or large your garden or patio area is, make sure potential buyers can see themselves enjoying a BBQ, family gatherings or just relaxing in a welcoming, functional and aesthetically pleasing space. Cost

effective garden makeovers can also pay dividends, and you can develop wasted areas into useful secluded spaces.

Tip: Quality outdoor furniture can lift the appeal of back and front gardens and help buyers better appreciate what you property offers in the way of outdoor living.

4. Light and bright interiors

No one likes inspecting a dull, dreary or dark property, so make sure you have as much natural light flowing in as possible.

Keep colour schemes and internal decoration in mind as colour plays a big part in a room’s appeal – it can make it feel bright and airy or small and confined.

Keep colours as neutral as possible and make sure your furnishings and fittings reflect the taste of potential buyers.

The aim is to get buyers thinking about how your property could meet their tastes and needs, not yours.

Tip: Rooms can be transformed for other purposes.

For example, a spare bedroom could be turned into a study space or vice-a-versa.

Think about your property’s layout and how it can be reconfigured to best meet the needs of target buyers.

5. Clean is key

It goes without saying that your property must be neat, tidy and clean.

Make sure walls, tiles floorboards and carpets are clean, polished and free from stains, especially in high traffic areas such as stairs and hallways.

It is also a good idea to check if curtains need dry-cleaning and blinds need a dust.


If your property requires a substantial clean, you should consider using a professional cleaning service.

Replacing old and worn floor and wall coverings is also a good idea if they are beyond repair or restoration.

Tip: Freshly brewed coffee, cakes and flowers can make a property feel like a home.

Having these out during inspection times can be quite inviting.

As a final thought, make sure you consider what your potential buyers are looking for.

This will help you focus on the areas in your property that need the most attention.

Your local selling agent will be able to guide you on your property’s key selling features and benefits, as well as the best time of day to hold open for inspections, to maximise your property’s appeal.

Download the latest On the House Property Market Update Report.



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Peter Boehm was the Finance Editor for & has more than 30 years' experience in banking and financial services - Visit

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