Here’s why financial planners don’t like real estate…

It’s the dirty little secret your financial planner is hoping you never discover.

They’ll very rarely recommend property as an investment option – and there’s a really big reason why.

It seems completely crazy, right?

And despite all the fuss brought up in the Royal Commission into Banking and Finance exposing the bad and self serving advice given by financial planners- nothing was said about why they don’t recommend property.

Yet financebuying a property is probably the biggest financial decision you’ll ever make, yet your so-called “financial adviser” has no wisdom to impart to help guide you?

If you’re expecting some top tips and insider info, you’re bound to be disappointed when a trip to your trusty financial planner for advice on property investing sees you subjected to a barrage of discouragement.

“Real estate is so unpredictable,” they might say, or, “Managing an investment property, tenants, maintenance… it’s so much more work… wouldn’t you prefer to stick with shares?”

Why is this the case?

The answer is simple…

The reality of the situation is this: financial planners don’t make any money out of your foray in property investing.

So, unlike when you buy shares or set up a self-managed super fund, it’s simply not in their best interests to recommend property as an asset class, because in doing so they would be short-changing their own commissions and management fees.   

After all, every dollar you invest in property is a dollar you won’t be investing in products that earn them a big fat cheque.

Real estate investing can be a fantastic way to build wealth and secure your financial future, not to mention the psychological benefits that come with bricks-and-mortar investments.

Your “financial planner” may be quick to dismiss your real estate dream, telling you it’s nothing more than a romantic notion with no sound strategy.

And in a way, they might be correct – for every millionaire property mogul, there are loads of unsuccessful investors whose aspirations have never been realised.

But most of us aren’t planning to become the next Donald Trump and buy up half of Manhattan.

Rather, we’re looking for a way to fund our retirement and our kids’ futures, or bring in a second income to supplement our day job.

It’s not everyone’s goal to make seven-figure annual returns, it’s merely to achieve modest growth and a secure financial future – which is absolutely achievable through property investing.

Financial planners aren’t real estate experts   property mortgage

It’s important to understand that financial planners aren’t real estate experts.

In fact, some may know less than you do about this asset class.

If you want guidance on your wealth creation options, you’s be much better off seeking advice from an independent property strategist. 

These experts will help you search for a property with growth potential, whilst also helping you to evaluate potential purchases and negotiate with sellers.

By the way that’s what the team at Metropole do – as we have no properties for sale, our strategists can give you independent advice.

An investment strategist can also help you pin down your strategy, which will minimise risks and maximise returns. Auction Buy Property Bid Sell House Sale 300x200

Then our buyers agents will go out and research then search for the right property for you.

They often have access to properties that aren’t advertised online yet, or often they’ll to use their professional network to gain advance knowledge of homes that are coming onto the market.

Of course, they charge a fee for their service, but engaging an investment expert to help you avoid costly mistakes is likely to be a worthy investment you won’t regret anytime soon.

Visiting a financial planner looking for property investment advice on the other hand is likely to leave you more confused than you were when you got to their office.

I’ve recently written a detailed article How toChoose Property Advisor – why not read it now by clicking here.


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Michael is a director of Metropole Property Strategists who help their clients grow, protect and pass on their wealth through independent, unbiased property advice and advocacy. He's once again been voted Australia's leading property investment adviser and his opinions are regularly featured in the media. Visit

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